Negotiation Mastery

Reps fold too fast under pressure. Coach them to hold value, trade instead of give, and protect deal terms.

Stop leaving money on the table. This initiative coaches reps to negotiate with confidence, hold firm on value, and avoid unnecessary concessions. Every negotiation conversation is assessed against best practice criteria including anchoring, trading versus giving, handling procurement pushback, and protecting deal terms. Reps receive personalised feedback after each call on what they did well and where they could have held stronger. Designed for teams where discounting has become the default or where reps fold too quickly under pressure from experienced buyers.