The CRO’s Playbook: Orchestrating human and AI performance in sales

The CRO role is changing fast, AI is accelerating and skills are shifting. CROs know change is needed, but not always where to begin - so we have created a clear, step...

Deal rooms have become increasingly common in B2B sales. As buying cycles stretch and more stakeholders enter the process, teams are looking for better ways to keep...

A year ago, everyone was obsessing over the perfect prompt template. You may remember using some yourself, or having to be very specific with your wording to get the...

Most deals don’t die at the finish line. They fade weeks earlier, quietly, invisibly, and almost always for predictable reasons.

Why aren’t we converting more deals?

Is your team getting the feedback they need, when they need it?