R&D Labs #04: scaling star-performer behavior

What if every rep could sell like your stars? That’s the question behind this edition of R&D Labs

Sales doesn’t stand still, and neither do we. R&D Labs is where we open the curtain on new Hive Perform features, why they matter, and how they help you solve real growth challenges.

In this release, our CPO Max takes you through how we’re making it possible to scale top-performer behavior across your entire sales team. 🎥

How to scale top-performer behavior with call analysis and action frameworks

Hive Perform bridges the gap between revenue intelligence and sales coaching so your entire team can sell like your best reps. The approach is simple and buyer-focused:

  • Analyze real calls to find what works. We use call analysis and CRM signals to identify behaviors that correlate with faster deal progression and higher close rates.
  • Turn top-performer moves into an action framework. Once we know what drives success — for example, consistent stakeholder buy-in or a specific discovery pattern — we encode those steps into a trackable framework tailored to your process.
  • Run targeted initiatives that transfer skills. Instead of one-off training, we launch structured initiatives that actively coach reps on the exact actions proven to move deals. The system highlights gaps and nudges reps toward completion.
  • Auto-upskill while reps focus on selling. The workflow is low-friction: coaching is delivered contextually based on recorded calls and CRM data, so reps spend less time on admin and more time closing.

Interested in becoming an early adopter? Test out our cutting-edge features as a closed-beta tester by reaching out directly: https://hiveperform.com/contact-us

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