How Perform Agent Makes You the Most Informed (and Trusted)Voice in the Room

Buyers don’t want to be pitched at. They want to be understood

Sales reps today aren’t just selling a product—they’re expected to show up as experts. On the customer. On the problem. On the path to value.

But here’s the reality:

Even the best reps are stretched thin. Between back-to-back calls and incomplete CRM data, it’s hard to remember exactly how a customer framed their pain—or tailor a response that lands with real impact.

What reps told us:

“I want to be the expert in the room—not the one scrambling to remember what the customer said last time.”

But behind that ask is something deeper:

“I want to earn trust, by showing I get them.”

That’s what Perform Agent was built to do.

It doesn’t just help you recall what was said.

It helps you show up ready to resonate, with language that feels familiar, context that feels thoughtful, and insight that feels personal.

The job to be done

“I don’t want AI to sell for me. I want it to do the heavy lifting, so I can focus on what only I can do: earn trust, read the room, and close with conviction.”

What Perform Agent does

Perform Agent surfaces deal-specific answers in seconds, so you can follow up with relevance, tailor your message, and never lose momentum.

Ask a question like:

• “What did they say about competitors?”
• “What pricing concerns did they raise?”
• “How did the customer describe implementation?”
• “What example did they respond well to?”

And Perform Agent responds with:

• AI-generated summaries in the customer’s own words
• Snippets from previous calls with transcripts
• Relevant battle cards, case studies, or objection-handling tips

All tied to the specific deal, updated in real time.

No toggling tabs. No guessing.

Just clarity—and the confidence to speak in your customer’s words, not your own.

What it looks like in action

You had a strong discovery call a few weeks back.

The buyer was engaged, the fit was clear and then time passed. Other deals came up. The thread went quiet.

Now Perform Agent nudges you:

🔔 “This deal is heating up. No recent activity logged. Ready to re-engage?”

You open the deal in Hive Perform.

Before diving into another generic follow-up, you want to ensure you’re relevant, timely, and deeply in tune with their priorities without digging through old transcripts or decks.

So you ask:

“What were their key goals in their own words?”

Perform Agent surfaces the buyer’s exact language:

“Reducing admin load, integrating with Teams, and freeing up sellers to build relationships.”

Next, you ask:

“What signals show they’re ready to move?”

Perform Agent delivers what matters:

“Budget confirmed post-April. Urgency expressed around build vs. buy. Reference case in play showing 20% deal lift.”

Now you're ready to follow up.

But not from a cold template.

You ask:

“Can you help me write a follow-up email that reflects their goals and urgency?”

Perform Agent generates a message that sounds like you—but speaks like them.

It mirrors their language, reaffirms their priorities, and reconnects the deal to the momentum you created.

This isn’t just automation—it’s resonance, at scale.

Why it matters

This isn’t just about saving time.

It’s about freeing reps to do what only they can do: build trust, tell the right story, and move deals forward with purpose.

• You show up ready to speak your buyer’s language, not just your company’s messaging.
• You follow up with context, clarity, and credibility because Perform Agent helps you act with precision.
• You earn trust faster because you don’t just understand their business, you reflect it back to them in their own words.

Perform Agent doesn’t try to sell for you.

It works behind the scenes so you can show up informed, aligned, and in control.

Closing the loop

We didn’t build Perform Agent to replace reps.

We built it to make them more human, more trusted, and more effective in the moments that matter most.

Because in modern sales, it’s not just what you say.

It’s how closely it mirrors what your buyer needs to hear.

And now, that moment of resonance is just a question away.