You Can’t Coach a Call You Didn’t Understand

Hive Perform shows you what mattered, right after it happens.

The call ends.
The rep updates the CRM: “Great convo. Next step procurement loop-in.”
It goes into commit. The forecast smiles.

But then the buyer doesn’t reply.
The CFO never joins.
And no one knows what actually landed or what was missed.

Sales didn’t break down because of bad execution.
It broke down because no one caught the signals when they were fresh.

That’s the moment Hive Perform is built for.

Post-Call Optimism ≠ Buyer Progress

Surface-level signals are killing your forecast.

Most teams assume the hard part is the call itself.
But in today’s buyer-led cycle, what happens after the call is where execution breaks down.

Here’s the cycle:

• The rep gets positive feedback and logs a next step.

• The CRM is updated, usually with templated fields like “procurement review” or “follow-up in 2 weeks.”

• The manager sees green in the forecast and moves on.

Meanwhile:

• The economic buyer hasn’t been seen in two meetings.

• The buyer’s tone changed when pricing was mentioned but that nuance was lost.

• No one tracked whether the conversation advanced urgency or just covered old ground.

This isn’t a skill problem.
It’s a signal problem.

You can’t coach, act, or predict based on partial context.
And that’s exactly what most teams are doing, over and over again.

Hive Perform Gives You the Signal While the Deal’s Still Alive

Post-call clarity. Buyer-facing truth. Zero guesswork.

Hive Perform doesn’t wait for rep notes or end-of-week reviews.
It delivers a Post-Call Snapshot, automatically, within minutes of every key meeting.

But this isn’t a transcript or summary. It’s structured execution intelligence:

• What the buyer heard vs. what the rep said
  Hive Perform maps buyer sentiment and objection patterns across the conversation, so you know what actually landed.

• Stakeholder engagement tracking
  Who’s showing up, who’s asking questions, who’s disengaging, visualized over time.

• Deal momentum scoring
  Was urgency introduced? Did the buyer commit to next steps? Hive Perform quantifies motion so your forecast isn’t built on vibes.

• Next actions grounded in reality
  Suggestions tied to the call’s signals not just generic follow-ups.

With Hive Perform, there’s no post-call ambiguity.
Just a clear signal that tells you exactly what happened and what needs to happen next.

From Recap to Execution

When sales teams get clarity in the moment, not days later, everything changes:

• Reps don’t wait to be coached: they adjust their follow-up immediately

• Leaders don’t rely on gut feel: they intervene with precision

• Forecasts stop guessing: they reflect actual buyer behavior, not rep interpretation

The result?
Fewer surprises. Faster decisions. Better conversion.
All from a single change: clarity post-call.

Want to See It in Action?

The best GTM teams aren’t reacting at end-of-quarter.
They’re acting while the deal’s still alive.

Take the Perform Intelligence Tour
See how reps and leaders use Hive Prform to turn call insights into deal execution.